Clean Beauty Movement
We pride ourselves with leading the Clean Beauty Movement currently happening within the cosmetics industry. The movement is expanding exponentially and it’s thanks to health-conscious communities who care about our overall future. Through intelligent innovation, compliance and promotion, the Clean Beauty Movement is connecting supply chains, meeting compliance requirements and achieving goals set by consumers and brands alike.
As lotus bio mineral as a brand grows, so does our drive for continuous improvement of each and every one of our color cosmetic product offerings. Our high-standards are composed of six strongly linked pillars of what "clean beauty" is composed of.
OUR SIX PILLARS OF CLEAN BEAUTY:
- Sustainability
- Transparency
- Cruelty-Free
- Ethically Sourced
- Clean Ingredients + High-Quality Formulas
- Performance
A LITTLE MORE DETAIL ABOUT EACH PILLAR:
- Sustainability - Through global consciousness, we have taken the stance to care about social and environmental responsibility of impact. As we become more ecologically aware, we encourage low-polluting packaging and products. We can break it down into segments: (1) Production (water consumption, energy and waste management). (2) Packaging (recyclable, biodegradable and compostable). We believe as a brand that sustainability requires a positive impact to the world and to the consumers we provide product to.
- Transparency - We have transitioned to implementing innovative steps towards providing greater clarity in labeling the ingredients and process of each and every one of our lotus bio mineral finished products.
- Cruelty Free - The Leaping Bunny Program is the gold-standard in cruelty-free certification for personal care and household products companies and signifies no animal testing at any stage of product development. The Corporate Standard of Compassion For Animals ("The Standard") Leaping Bunny.
- Ethically Sourced - Ethical consumerism (alternatively called ethical consumption, ethical purchasing, moral purchasing, ethical sourcing, ethical shopping or green consumerism) is a type of consumer activism that is based on the concept of dollar voting. It is practiced through 'positive buying' in that ethical products.
- Clean Ingredients / High-Quality Formulas - There are four basic components to accessing clean ingredients. The first two components are to find and evaluate optimal ingredients. As a brand we have established our standard of criteria and the process in which we implement for selection. We have metrics for which we categorize "clean" and then rate/compare ingredients to see if they meet the certification needed for formulation. The final two components to accessing clean ingredients are comparing the ingredients and handling the formulations. We use a supplier certification query method, comparing storage and tracking. Informed selections are developed through evaluation frameworks built within our research and development team.
- Performance - Application, wearabilty and comfort of every single lotus bio mineral cosmetic product is made with the consumer in mind. We convey the science behind the ingredients, the complexity of the formulations, sharing the ways the finished product harnesses the functions it is supposed to have with every single application.
OUR CLEAN BEAUTY STANDARD
With many cosmetic brands following the latest environmentally conscious and “clean beauty” trend, it can be difficult to really find a beauty brand that fits that clean standard while also delivering amazing product. Lotus bio-mineral is dedicated to providing products that are sustainable, eco-friendly, and non-toxic without compromising efficacy and luxurious wear. We formulate the best cosmetics in our labs to provide you with makeup that does not only look good but is good for your skin too. Free of parabens and toxic ingredients, our cosmetic products are rich in collagen-boosting extracts and natural ingredients.